Service Conversion
Marketing you can measure
Local SEO for home service & auto repair, measured and reported in Servicon, your live reporting and lead-tracking dashboard
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SEO that drives local calls and leads.

Local SEO for home service and auto repair,
measured and reported in Servicon, your live reporting and lead-tracking dashboard.

Rankings only count when they turn into opportunities. We chase the positions that put you in front of someone ready to book, then tie every one of them back to a call or a form submission. Traffic and impressions are inputs, not results. No fake reviews. No shortcuts.

checkMap Pack focus checkReal authority only checkFriday reporting checkTied to calls & forms
search
emergency ac repair near me 
Position 8
01
Metro Heating & Cooling | 24/7 AC Service
metroheatingco.comAd
02
Valley Air Experts | Same-Day Repair
valleyairexperts.com
03
Cool Breeze Heating and Cooling Services
coolbreezehvac.net
08
Your Heating and Cooling company | Emergency AC Repair
yourcompany.comMap Pack
You
05
Statewide Comfort Systems
statewidecomfort.com
info Illustrative of how we work a keyword, not a ranking guarantee. Movement depends on your market, and we report the actual positions every Friday.
[ 01 ] The problem
Local search

If you’re not showing up locally, you’re invisible when it matters.

We build local authority step-by-step, and we report it clearly.

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01

Competitors show up first, so they get the call.

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02

Your website exists, but it doesn’t pull in local demand.

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03

Your Google Business Profile is under-optimized, or being outranked by spam.

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04

You get “SEO work,” but there’s no clear movement tied to leads.

[ 02 ] What SEO means here
Five disciplines

The five disciplines that move local rank.

We execute the right mix based on the package you choose. Select a discipline to see exactly what ships inside it.

speed

Technical SEO

Technical SEO that boosts load speed and local search visibility. If Google can’t crawl it fast and read it cleanly, nothing else you do ranks.

check_circleTechnical SEO audit & fixes check_circleWebsite speed optimization check_circleMobile optimization check_circleCore Web Vitals (Growth & up) check_circleAdvanced site architecture (Market Leader) check_circleOngoing fixes, not a one-time audit
edit_document

On-page SEO

The pages that need to rank get built to rank: titles, descriptions, structure and copy aimed at the exact services and areas you actually want calls from.

check_circleOn-page SEO across main pages check_circleMeta titles & descriptions optimization check_circleLocal keyword research check_circleCompetitor & content gap analysis check_circleConversion optimization check_circleConversion rate optimization (Market Leader)
hub

Local authority

Authority is earned in public: links, citations and consistent business data across the web. We build it steadily, the right way, and show you the report.

check_circleAuthority building (all packages) check_circleOngoing authority growth (Local Growth) check_circleCompetitive monitoring (Market Leader) check_circleLocal citations check_circleNAP consistency check check_circleBrand authority & guest posting
article

Content + location pages

One page per service, per area you serve, so somebody searching three towns over still finds a page that speaks to their town, not a generic homepage.

check_circleService and location pages for the areas you serve check_circleExpanded service and location content (Local Growth) check_circleAdvanced content strategy (Market Leader) check_circleMulti-location strategy (Market Leader) check_circleOngoing SEO articles that answer real customer questions check_circleContent distribution: Quora, Reddit, X
storefront

GBP optimization + defense

Your Google Business Profile is the single highest-leverage asset in local search, and the one most likely to be outranked by spam listings. We optimize it and defend it.

check_circleGBP audit & optimization check_circleCategories & business description optimization check_circleServices setup check_circleRegular GBP posts check_circleReview monitoring (positive & neutral) check_circleGeo-tagged imagery check_circleCompetitor spam monitoring and policy-compliant reporting check_circleAdvanced GBP entity optimization
[ 03 ] Google Business Profile
Where local calls happen

The Map Pack is where local calls happen.

We optimize your Google Business Profile to increase visibility and drive actions like calls and clicks. Depending on your package, this includes posts, citations, geo-tagged images, and spam monitoring.

Map Pack heatmap tracking is included on Local Growth, and expands to advanced tracking on Market Leader. See a real one, before and after, further down.

verified_user
Our standard

No fake reviews. No shady tactics.

We don’t do fake reviews, spam tactics, or shortcuts that put your business at risk. We build real authority the right way, and track it.

[ 04 ] Real results
One client · two keywords · nine weeks

Where they ranked, and where they rank now.

The same scan, run across the same town, nine weeks apart. Every circle is one place a customer could be standing, and the number in it is where this shop came up when they searched from there.

“ac services kingsport tn” 1 May → 6 July 2026
Before · 1 May
After · 6 July
Average rank
6.393.39
Share of voice
6.04%11.8%
Grid in the top 3
6%70%
Ranked 4–10
82%28%
Ranked 11–20
10%2%
Outside the top 20
2%0%
“ac replacement kingsport tn” 1 May → 6 July 2026
Before · 1 May
After · 6 July
Average rank
8.194.95
Share of voice
4.16%8.54%
Grid in the top 3
2%35%
Ranked 4–10
76%60%
Ranked 11–20
22%5%
Outside the top 20
0%0%
The original rank-grid scans for both keywords, 1 May next to 6 July
fact_check The original scans, unedited. Open full size →
Top 3 Rank 4-10 Rank 11-20 Outside the top 20

info Real scans from one client’s own Google Business Profile, taken 1 May and 6 July 2026. The average rank, the share of voice and every percentage above are that account’s own figures. The grids are drawn at 13 × 11 to reproduce those figures exactly; where each individual circle sits is representative of how the scans read, strongest around the shop and weakest to the north, rather than point for point. Every account is different, and yours will be your own.

[ 05 ] The portfolio

The screens, not our drawing of them.

Every panel below is a screenshot from a live account, opened at full size in one click. We have written only what each screen says. Where two screens are a before and an after, the change between them is stated; where a screen stands alone, nothing is claimed about it.

Google Business ProfileGoogle’s own Performance screen, comparing March–July 2026 against the same five months in 2025. The totals and the percentages are Google’s; the “up from” figures are those percentages worked back.
83 calls made from the profile
+245.8%Calls 83 calls made from the profile Up from 24 over the same five months a year earlier.
213 clicks through to the website
+69.0%Website clicks 213 clicks through to the website Up from 126 over the same five months a year earlier.
484 total interactions with the profile
+36.3%Interactions 484 total interactions with the profile Up from 355 over the same five months a year earlier.
100 calls made from the profile
+38.9%Calls 100 calls made from the profile Up from 72 over the same five months a year earlier.
Search ConsoleOrganic clicks and impressions straight from Google Search Console, one month against the month before it.
86.2K impressions, average position 21.5
607Clicks in July 86.2K impressions, average position 21.5 June was 538 clicks and 79.2K impressions at position 21.
AI search visibilityHow often the business is mentioned and cited by ChatGPT, Gemini and Google’s AI surfaces. Two scans, before and after.
AI visibility 31   29 mentions   35 cited pages
31Before AI visibility 31 · 29 mentions · 35 cited pages ChatGPT 6 mentions, AI Mode 10, Gemini 13.
AI visibility 34   28 mentions   39 cited pages
34After AI visibility 34 · 28 mentions · 39 cited pages Cited pages up from 35 to 39, with ChatGPT citations up from 18 to 27.
Organic traffic and authorityThe third-party SEO overview for the same domain, before and after.
Organic traffic 1.5K   508 keywords   23% traffic share
1.5KBefore Organic traffic 1.5K · 508 keywords · 23% traffic share Authority score 19, 459 referring domains, 3.6K backlinks.
Organic traffic 1.7K   534 keywords   38% traffic share
1.7KAfter Organic traffic 1.7K · 534 keywords · 38% traffic share Traffic up 18%, keywords up 5.1%, and the share of the market taken from 23% to 38%.

info These are different client accounts in different markets, which is why the figures do not add up to one story. Results depend on the trade, the town and the competition, and nothing here is a projection of what your account would do. The 90-Day Growth Diagnosis measures your own starting point before any of this is discussed.

[ 06 ] Tracking and reporting
Reported in Servicon, every Friday

Tracking that ties SEO to real outcomes.

We don’t promise exact profit numbers. We build the system that produces booked opportunities, and we report it accurately. Here is what we measure, and how it reaches you.

[ 01 ]Calls + form submissionscheck_circleLeads
[ 02 ]Keyword movementcheck_circleRankings
[ 03 ]Google Business Profile insightscheck_circleViews, clicks, calls
[ 04 ]Traffic and page performancecheck_circleSite
[ 05 ]Map Pack visibilitycheck_circleWhen included
description

One-page written summary

  • check_circleClear results
  • check_circleKey insights
  • check_circleDelivered by email
smart_display

Loom walkthrough video

  • check_circleWhat changed
  • check_circleWhy it matters
  • check_circleWhat we’re doing next
sms

Text follow-up if you miss it

  • check_circleIf you don’t open the email, we’ll text you
  • check_circleLive Servicon dashboard, always on
event_available Reports go out every Friday.
[ 07 ] Packages
Save $205 / mo on every package

Choose the package that matches your market.

The right package depends on how competitive your area is. We’ll tell you honestly which one you need on the 90-Day Growth Diagnosis, including if that’s the cheapest one.

Monthly
The Local Foundation Package
Small local businesses, startups, and low competition areas
$995/ month
$1,200  save $205 / mo
Website SEO
  • checkTechnical SEO audit and basic fixes
  • checkWebsite speed and mobile optimization
  • checkOn-page SEO (main pages)
  • checkLocal keyword research
  • check100 quality backlinks per month
  • checkMeta titles and descriptions optimization
Google Business Profile
  • checkProfile audit and optimization
  • checkCategories and business description optimization
  • checkServices setup
  • checkName, address and phone consistency check
  • check4 profile posts per month
  • checkReview monitoring (positive and neutral)
  • check25 local citations
  • check5 geo-tagged images
Reporting
  • checkKeyword ranking report
  • checkProfile insights: views, calls, clicks
Most chosen
Neighborhood Authority (Growth)
Growing businesses and competitive local markets
$1,495/ month
$1,700  save $205 / mo
Website SEO
  • checkAdvanced technical SEO and ongoing fixes
  • checkCore Web Vitals optimization
  • checkAdvanced on-page SEO
  • checkCompetitor and content gap analysis
  • check250 authority backlinks per month
  • check5 SEO blogs per week
  • check5–7 SEO landing and location pages
  • checkConversion optimization
Google Business Profile
  • checkFull profile optimization
  • checkServices and attributes optimization
  • check8 profile posts per month
  • checkReview monitoring, including negative review guidance
  • checkAdvanced spam monitoring
  • check50 local and niche citations
  • check15 geo-tagged images
  • checkSocial bookmarking
Reporting
  • checkKeyword and traffic report
  • checkBacklinks report
  • checkMap Pack heatmap tracking, up to 10 keywords
The Market Leader SEO Package
High competition niches and aggressive growth
$1,995/ month
$2,200  save $205 / mo
Website SEO
  • checkEnterprise-level SEO strategy
  • checkAdvanced site architecture
  • checkMulti-location and international SEO
  • check500+ high authority backlinks
  • check10 SEO blogs per week
  • check10–15 SEO landing and location pages
  • checkBrand authority and guest posting
  • checkConversion rate optimization
Google Business Profile
  • checkAdvanced profile entity optimization
  • checkCompetitor and category gap analysis
  • check12 profile posts per month
  • checkAggressive spam report suppression
  • check100 high-authority citations
  • check2–4 local authority backlinks per month
  • checkContent distribution (Quora, Reddit, X)
  • check25 geo-tagged images
Reporting
  • checkWeekly growth and return tracking
  • checkAdvanced Map Pack heatmaps, 15 keywords
  • checkDedicated SEO manager
  • checkStrategic growth recommendations

Every package includes the analytics setup and automations that ship with all Service Conversion plans. Add another service to your stack and we’ll make them work together.

[ 08 ] The first 90 days
Foundation → momentum

90 days to build the foundation and prove momentum.

SEO is the slowest-moving service we run, which is exactly why the reporting has to be the clearest. You’ll see movement before you see the full result.

Day 1-14
Audit + plan + foundation

Audit, plan, and the GBP and site foundation. Nothing gets built until we know what’s actually broken.

Day 15-45
Fix + build authority

Fix, build authority, and ship content and location pages. This is where the volume of work lands.

Day 46-90
Expand winners

Expand winners, improve conversion paths, and tighten based on data, not opinions.

[ 09 ] FAQs
Straight answers

You got questions. We got answers.

If something isn’t here, ask on the 90-Day Growth Diagnosis. We’d rather tell you no early than sell you the wrong package.

Checkout → 90-Day Growth Diagnosis ASAP → we finalize the plan → execution begins.

No. Pick what you want to focus on first. We’ll connect the system during strategy.

We work with home service and auto repair businesses: Heating and cooling, plumbing, electrical, and auto repair. If you are outside those, tell us on the 90-Day Growth Diagnosis and we will say honestly whether we are the right fit.

No. We don’t promise exact profit figures. We build and run the system that generates booked opportunities and report it accurately.

Servicon live dashboard + Friday report: written summary, Loom walkthrough, and a text follow-up if you miss it.

No. We don’t do fake reviews, spam tactics, or shortcuts that put your business at risk. We build real authority the right way, and track it.

Map Pack · Map Pack · Map Pack ·
[ 09 ] Start here

Want to win more local calls from SEO and the Map Pack?

Start with the 90-Day Growth Diagnosis. We’ll look at your current rankings, your Google Business Profile, and who’s beating you locally, then tell you which package your market actually needs.

handymanHome service & auto repair
gpp_goodNo fake reviews, ever
fact_checkReported accurately